KRU is a multi-faceted, award-winning media and creative content company based in Kuala Lumpur, Malaysia. Founded in 1992 by the popular pop icon “KRU”, the company today is a leading film, music, talent management, events, digital content and media company in Malaysia; and an emerging brand globally.

KRU also conducts short-term up-skilling and re-skilling professional training programs related to the creative industry and digital economy, which have included underprivileged youths funded by Yayasan KRU.